Dear Client, Please Ignore those Link Exchange Request Emails.

So many clients have asked me about link exchanges in the past two weeks that a general response seems to be in order. And the response is, “No.” Why take the chance that your site will be penalized by Google for swapping links with someone? You have...

How to Filter Adsense Ads Displayed on Your Blog or Website

I didn’t know until today how to filter Adsense ads displayed on my website. I didn’t even know that I needed to. Just goes to show that ignorance isn’t always bliss.Sometimes it’s just ignorance.Until I checked my website this morning and...

How to Handle a Bad Yelp Review: Online Reputation Management

Knowing how to handle negative feedback about your business on an online review site, such as Yelp.com, is essential to your reputation management.You work hard to maintain positive relationships with your customers and clients, and then the inevitable happens—there...

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